Our Clients
Capabilities
Acquisitions
From fresh direct mail ideas to responsive design new business emails, our acquisitions work is focused on appealing to your target market and increasing your response rate — all while reducing your CPA (cost per acquisition).
Retention
Your current customers are your most valuable customers. Our retention efforts — in both print and digital mediums — focus on conversion and increasing AOV (average order value).
Innovation
We keep abreast of the newest technologies and think of creative uses of existing technologies in order to add innovation opportunities for our publishing clients, all the while keeping in mind the potential ROI (return on investment) from the client side.
Strategy
AdSpace provides creative solutions from start to finish — and every creative solution starts with a solid marketing strategy, backed by data, before we even think of writing copy or starting the design process.
Our Team
Andrew Majewski
Principal & Creative Director
Andrew is an international speaker and trusted authority on audience/circulation marketing.
He has recently presented at such industry events as the annual CRMA Conference and the Publishing Media & Expo in London, and is slated to speak at this year’s Association for Audience Marketing Professionals Conference (formerly “Circ Day LA”).
A former VP of Marketing, Andrew begins each creative services assignment buried nose deep in the numbers. This data-first approach has helped yield hundreds of print and digital controls — for the likes of The Economist, MIT, Dow Jones, Publishers Clearing House, etc.
On the design front, Andrew’s work has appeared on CBS television as well as in the editorial pages of Entertainment Weekly and TV Guide.
Areas of expertise: audience/circulation marketing, creative direction, copywriting, design, strategy, business development, email marketing, budgeting
Zoe Kubachka
Designer & Production Assistant
Zoe is a visual artist with an affinity for graphic design.
Zoe attended the University of Maine in Orono where she first started her design career working at the Hudson Museum. She also interned at a Portland, Maine-based marketing company, and continues to freelance every now and then.
Her focus is on clean design that highlights simplicity, while thoroughly conveying an intended message. Grabbing inspiration from everything around her, solving design assignments comes as second nature.
Areas of expertise: Layout design, logo design, illustration, typography.
Tim Willoughby
Business Development Manager
Tim is a passionate salesperson with proven experience in building digital communities and creating print marketing strategies that deliver.
Tim has helped early stage startups like Hobson's EMT and Boomtrain as well as household names like The Economist, Omnicom and Norwegian Cruise Lines develop new business, realize return on investment in social media and search marketing, and reexamine their digital strategies in the consumer and business-to-business marketplaces.
When not researching his next lead or helping to close a deal, you can find Tim hiking and fishing the trails and ponds of Maine with his wife, two children and golden retriever, Talulah.
Areas of expertise: Sales, business development, corporate partnerships, print/digital marketing, social media marketing, email marketing, competitive analysis, client management.
Ben Bruno
Programmer
Ben is a programmer, web developer, and graphic designer.
Hailing from the coast of Maine, Ben Bruno loves great design, writing code, and black coffee. Whether it's a logo crafted in Illustrator, a publication built with InDesign, or a custom WordPress site, he loves all things Adobe (Photoshop being his favorite). He's a huge fan of Steve Jobs and Apple, so all coding and design work happens on his trusty Mac. Ben is the owner of Innovative Graphics.
Areas of expertise: programming responsive landing pages and emails, animated banner ads, web design.
Sarah Smith
Designer & Production Assistant
Sarah is a visual designer specializing in branding and corporate marketing material.
Sarah attended Roger Williams University and cultivated a love of all things design, graduating with a Graphic Design Major, Marketing minor and a concentration in visual arts. She jumped into the field of Commercial Real Estate in Boston after graduation and became a Senior Graphic Designer for Cushman & Wakefield and then CBRE – two of Boston’s top commercial real estate firms.
Moving to back home to Maine in 2019, Sarah joined Adspace Communications. She enjoys getting to the heart of a brand and expressing their unique personality through their marketing material and loves a good logo design and mood board.
When not in front of her Mac, Sarah can be found playing in the Maine outdoors – skiing, running, hiking, biking and is constantly walking her Australian Shepherd puppy.
Areas of expertise: logo design, layout design, illustration, photo editing and typography.